The year is 1997, I’ve recently turned 11, and mountain biking is my thing. My 21 speed Trek is my ticket to freedom, and adventure, I’m old enough to now be allowed to ride it anywhere in my small town, and strong enough to take it on some of the more aggressive wooded trails. One day while out for a ride a car blows past me, not anything out of the ordinary, just a Mk III Jetta. But up on the roof rack, well, there sat a pristine Trek with one of the freshest paint jobs I’d ever laid eyes on. If Google had existed I would have gone straight home, and looked up all the pertinent information about this uber cool bicycle, and known that it was a special edition in partnership with Volkswagen. Instead, it wouldn’t be until I accompanied my parents to a local VW dealership that I would come to learn about the Jetta Trek edition.
