It’s amazing what happens to a car when you put fins on it. That’s what happened to the entry level line Mercedes-Benz in 1961. The W110 was a perfectly tame, conservatively styled basic sedan all the way up to the point past the rear axle then the fins come out and the crowd goes wild. Because of these fins, the W110 now carries the name ‘Heckflosse’ which is of course is German for ‘Fintail.’ These Heckflosse sedans were nothing special outside of the style point and Mercedes really didn’t plan for them to be their flagship. You had two options for the engine in a 1.9 liter gas four cylinder or the 2.0 liter diesel. Both a little under powered, but sturdy and dependable. With the newest of these cars just being almost 50 years old, the Heckflosse is starting to become more rare by the year. So let’s take a look at this wonderful 190D for sale in New Jersey.
Walking past the Mercedes-Benz dealer the other day, it struck me that there’s not a single car in the lineup that is appealing to me, save for the AMG GT. Sure, the Geländewagen hasn’t changed much in the grand scheme, but its festooned with more chrome and lights than Studio 54 these days. Looking back to a car like this 1967 230, I’m reminded of how Mercedes could get it right, even while employing a styling gimmick such as tail fins. Known as the Heckflosse, or Fintail, in German, this car we see here for sale in California represents the end of the run for the W110, a sedan phased out in 1968. My father owned a very early W110, a 1962 190C 4-speed manual, and this 230 brings back fond memories of that machine.
The Mercedes-Benz Fintails of the 1950s and 1960s was a rather daring design for a company noted for its adherence to traditional design. This styling hallmark would live on through the late 1960s and could be considered the grandfather to the modern day E-class sedan. The 230S we see here was one of the later expressions of the W111 design and one that found its way into my father’s garage in the 1970s. This black example for sale in New York is almost identical to my father’s car, save for the fact that his was a ’67 with a 4-speed manual on the floor and was equipped with a saddle tan MB-Tex interior.
The term “cool” is overused a lot in the English vernacular, but if one car I’ve ever discussed on GCFSB could be described as such, it’s this rare Mercedes-Benz 230S estate. Fully restored, in a very fetching color combination, replete with a 4-speed manual gearbox on the column, it doesn’t get much better than this for the five-door enthusiast. These estates were produced by IMA in Belgium, who were producing knock down kits of Mercedes sedans, as well. I have a personal connection to the W111 chassis 230S, as my father used to own a 230S sedan with a 4-speed manual on the floor years ago. Could this 230S be the ultimate chariot in which to carry the family to the country club?
We tend to focus a lot on low mileage, mint condition examples of our favorite German vehicles here at GCFSB, but we can also appreciate original cars with patina to remind us how things once were. The Mercedes-Benz 230S was the car that started my fascination with the Three Pointed Star, as my father owned one shortly before my birth in the 1970s. His 230S was a 1967 just like this car we see here for sale in Missouri, except his was black over palomino with a 4-speed manual on the floor. This particular 230S we’re featuring today was originally a German market car that found its way to the US in the late 1980s.
The 1967 Mercedes-Benz 230 we featured earlier this month is back up for sale once again, this time at no reserve. If you’ve been wanting to delve into the realm of vintage Mercedes but find yourself on a budget, there are few better place to start than with this fintail.
Mercedes-Benz has never been one to adopt fads quickly, unless you count recent years. Which makes the Heckflosse, or fintail models of the late 1950s and early 1960s rather interesting, as fins on American cars were dying out. Yet Mercedes seemed determined to include them in their new offerings at the time. By the end of the 1960s, this styling feature was all but gone. This 1967 Mercedes-Benz 200D represents the end of the run for the fintail. For sale in North Carolina, this car has a lot of originality in tact and has First we’ll take a look at a late model 1967 200D that has had an engine rebuilt but has plenty of patina in tact.
While they might have classic looks, the Mercedes-Benz W111 is one of those classics that you could conceivably use everyday. In the early 1970s, my father bought a 230S similar to this car for sale in California. Finished in black, it was an imposing sedan and one which stood out amongst the sea of domestic iron that roamed the streets of Philadelphia. These classic Benzes are more affordable than one would suspect and a great choice for someone looking for a car they can both show off at car shows on the weekend but use as intended during the week.
Beautiful 1966 Mercedes Benz 230S. Finished in Mercedes Blue with Creme Beige Interior. 81,000 original miles. 3 Speed manual transmission. Runs and drives excellent. Recent service which includes Solex carbs rebuilt. Chrome is in excellent condition. This is a turnkey Mercedes and can be driven daily. In dash CD player. Tires have 70% tread life remaining. Perfect for any collector or enthusiast. Buy it now or make an offer. We are a licensed and bonded dealer in Southern California and all California residents will pay state Ssles Tax, license fees and a $75.00 Documentation Fee. We welcome all European and Canadian buyers. We ship worldwide and can assist with low cost shipping anywhere in the U.S. Thanks for looking.
The seller erred in stating that this car had a 3-speed manual. The 230S was available with either a 4-speed manual or 4-speed automatic transmission. This seems to be a solid runner, with decent cosmetics and just the right amount of patina in the right places. While the color isn’t my favorite and I’m not a fan of the aftermarket console under the dash, this is one of the better examples of a 230S that I’ve seen recently. Top notch examples will sometimes top $10,000 by just a little bit. The asking price for this car isn’t way out of line, but I’d probably target a price of somewhere closer to $7,500 to $8,000.
The car looks far to nice to have seen much hard off road use, but if you know your history then you would know that these Heckflosse Mercedes were quite capable rally cars, placing 1, 2, 3 in the Monte Carlo Rally right after their introduction. This 230 has had a lot of care in putting it to where it is now. It has a nice two tone paint jobs with unique beige with brown roof colors. Rally accessories include sway bars, Hella driving lights, questionably U.S. road legal French style yellow headlights, rally timers and a Tag Heuer stopwatch are inside.
The car has bids up to $5,000 and a Buy-It-Now price of $9,900. These aren’t particularly rare cars, though some engine and trim combos were limited production and command higher prices. This is a good looking car. I’ve included video of some vintage clips of fintails.
The below post originally appeared on our site October 25, 2012:
Towards the end of then 1960s, Mercedes-Benz finally laid the automotive fad that was the rear tailfin to rest. Never one to give into trends, it was rather surprising that the typically conservative company from Stuttgart would give in and feature such a bold styling cue. The W110 were the bread and butter midsize sedans for Mercedes through most of the decade. In 1965, the lineup was given a refresh that introduced the M180 2.3 liter inline six to the lineup that you see here in our feature car.
Not only was the W110 at the forefront of Mercedes-Benz’s crash testing efforts, but a few of the W110 and larger W111 Heckflosse models were successful in competition. One of the more notable events was the 1960 Rally Monte Carlo where a 220SE claimed first, second and third place, with first place awarded to Walter Schock and Rolf Moll. This 230 for sale in Illinois has been prepared for classic rallying, which seems a bit far fetched to the uninitiated. Those in the know, however, are aware just how tough and well suited for rallying these cars can be.
1967 Mercedes-Benz 230, W110. Fintail, Heckflosse. 2.3 liter inline 6 cylinder, complete tune-up with plugs and wires. Carbs are refurbished. New belts, new hoses. Complete repaint job two years ago, unique factory two tone paint. Front disc brakes, new front rotors, new front pads. Rear drums have been resurfaced. With new hoses all the way around, new brake booster with new spare. Reupholstered in Mercedes MB-tex, correct Becker stereo, has factory FM upgrade, new KYB Shocks front and rear. Vintage AMG factory sway bars. Sway bars were used in the 300SEL. 16″ OEM steel wheels & tires. Have the stock factory 14″ wheels. Factory hubcaps too. Upgraded headlights h4 (yellow). Hella driving lights, vintage factory trip meter for vintage rally events. Tag-Heuer Stop Watch (vintage). Dash clip used in vintage rally events. Amazing running and driving car, head turner.
After looking this car over, I’d smitten with it. But then again, I’m into offbeat rally machines. There are probably only two things I’d change, which would be the somewhat staid color scheme and of course, I’d prefer a 4-speed manual, whether it be a column or floor mounted shift. The seller is being realistic with the price here, as most late model 230s will range between $6,000 to $10,000 in good condition. With the added rally bits, not to mention the vintage Tag Heuer stopwatch, there are worse ways to spend $9,900.
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