Treser is a name that occupies an interesting place in the tuner world. Both pioneering and polarizing, he pushed the boundaries of his technology at the time, creating stretched, chopped, and off-road versions of road cars. They had special wheels, unique body kits, and additional performance – not to mention optional interior refits. The highest-profile were, of course, his modifications of the Quattro, and today’s example is claimed to be the first modified by him. So let’s check it out!
Category: Treser
Ahhhhh, the 80s. Tuners in the 80s were pushing the limits of their crafts, redefining performance and styling with cutting-edge technology. Of course, when I say ‘cutting edge’, I literally mean cutting. Take Walter Treser, for example. He not only lopped the top off of a Quattro to create his ‘Roadster’, but he also had at the roofline of the Type 44 to create the hatchback ‘Liner’ model. While Audi was busy sawing Quattros in half and removing about a foot to create their Sport Quattro, Treser went in a different direction. As in, the complete opposite. Apparently not satisfied that the Roadster and Liner were crazy enough, Treser chopped a 200 clean in half, stitched 12.6 inches into the middle of it, and created the ‘Largo’. I presume that the pronunciation is akin to the current President’s (for today, anyway) residence of choice, but all I can see is “Large-Oh”. And large it is. Audi themselves would later create their own Lang version of the V8, but Treser’s version appeared over half a decade earlier. To say they are rare is an understatement of…well, long proportions. But one can by yours today in Florida, if you’re up for a project:
CLICK FOR DETAILS: 1986 Treser Largo on Facebook Marketplace
9 CommentsRuf. Alpina. AMG. Treser.
Wait. Treser?
Yes, Walter Treser, creator of the most outrageous Audis in the 1980s probably deserves to be mentioned in the same breath as the most famous tuning firms in the 1980s. After all, it was Walter who helped to create the Audi Quattro in the first place – but he didn’t stop there. Far from it! He built the first 250 horsepower Audi, the first convertible modern Audi, the first off-road inspired model to wear four rings. He also pre-dated Audi’s Avant in turbocharger form and stuck a huge chunk in the middle to create the first long wheel base out of Ingolstadt to compete with the Mercedes-Benz SEL. And when he was done with all of that, shortly before he folded to economic pressures in the early 1990s, Treser’s firm made a crazy mid-engine aluminum roadster, too. For a brief rundown of his more famous models, check out the article I wrote about them!
Despite the innovative technology and designs, finding Treser models in the U.S. today is very rare. Heck, finding just parts for a Treser is very rare. So when a whole Superpfeile model comes up for sale we should take notice!