The Audi TT is dead. Following the 2019 model year, Audi is pulling the plug sporty coupe because well, no one is buying it. After launching the third generation in 2016, sales were down almost 45% in 2018, and word is that 2019 isn’t looking much better. The world wants SUVs and automakers are listening. I don’t think it has anything to do with the actual car, because the MK3 TT is downright brilliant. The interior with the Audi virtual cockpit is changing the game for every auto marker by putting all the infotainment directly in the gauge cluster to free up the valuable dashboard space. This was even more important in the TT because of it’s size and small cockpit, so even going a step further by putting the climate control dials directly in the middle of the vents was genius. Add in the fact that you can buy a TT RS to run with super cars, and there isn’t much to complain about. As long as you don’t have much stuff, of course.
Today’s car, a 2016 TT S up for sale in Houston, Texas, was reportedly ordered by an Audi executive in Michigan. Naturally, when you have access to special treatment and know money isn’t really an obstacle, you do things like order it in Viper Green and add a bunch of options that suddenly pushes the sticker price north of $60,000. Thankfully for all of us, niche German cars depreciate faster than you can imagine, and you can buy it for a 35% discount.